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Mary Kay Hyde

Mom, wife, marketer, runner, swimmer, reader. Also like singing, dancing and drinking white wine - frequently done simultaneously.
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Recent Posts

International Media Leader Hamish McLennan Joins Hyperlocal Social Ad Pioneer, Tiger Pistol

Some of you may have read the great news about Hamish McLennan joining Tiger Pistol. The story was published on June 19th in The Australian, but as the article requires a subscription, we thought we’d give you the skinny on our blog.

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Local Activation Meets Brand Consistency

Large, multi-location brands struggle with the competing need to both retain brand-level control and consistency while ensuring that each individual location can achieve success. This is especially complicated when Facebook advertising enters the picture. Most locations have already created...

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The Low Cost, Insanely Easy Way to Get Results with Facebook Advertising

If you’re a small business owner, you’re busy. Really busy. In addition to running a business, you can probably be found trying to also run HR, marketing, sales, finance, operations and dealing with every imaginable administrative task.

That’s why, when social media exploded on the scene, many...

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Restricted and Prohibited: Facebook Ad Rules to Live by, Part 2 of 2

We're back with Part 2 of our insight on Facebook's restricted and prohibited ad content. Today, it's all about the prohibited kinds, so pay close attention! Whether managing ads for yourself or selling Facebook ads to a customer, it’s important to understand Facebook’s advertising guidelines...

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Restricted and Prohibited: Facebook Ad Rules to Live by, Part 1 of 2

Whether managing ads for yourself or selling Facebook ads to a customer, it’s important to understand Facebook’s advertising guidelines clearly, particularly around restricted and prohibited content. Otherwise, your ad could get delayed or removed, and worse, your page could get flagged for...

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